Understanding Google's Ranking Systems

Season: 2 | Episode: 6

Published: February 24, 2025

By: Byer Co

This podcast episode from Byer Co Services provides a comprehensive guide to understanding Google's ranking systems. It explains active ranking systems such as BERT, MUM, RankBrain, and the Helpful Content System, along with retired systems like Panda and Penguin. The guide offers actionable steps for website optimization, focusing on high-quality content, user experience, and sitewide signals. Finally, it emphasizes the importance of staying updated on algorithm changes to avoid penalties and maintain high search rankings.

Link: Understanding Google's Ranking Systems

Kaywords: marketing,seo,web design,ranking system